The Yana platform dynamically re-accomodates passengers from targeted flights (flights that may be oversold, selling ahead of the booking curve, or subject to IROPs, schedule changes, or downgauge) to alternative flights. Yana sends offers with multiple options via mobile communication channels (e.g. SMS). Customers who accept receive a benefit in the form of a voucher for future travel, upgrades, etc.
When faced with the need to move passengers, fast customer responses are critical to success. Volantio has communicated with over 750,000 passengers to date, and based on our analysis we’ve found that customers respond quite quickly (see graph above):
The quick response times exhibited by passengers demonstrate the ability for the Yana platform to recover inventory within compressed time frames. Some potential key takeaways for airlines: